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Riding a motorcycle is about to become a little less zen. Pretty soon, it will be rare for someone astride a big cruiser to scan the unfurling ribbon of road and stoically wonder how many new Snapchat messages he has. The age of the infotainment system is imminent.
This week, Polaris Industries, the company behind Indian and Victory motorcycles, unveiled a new 7-inch touchscreen system dubbed Ride Command that will give turn-by-turn directions, sync to smartphones, and flag the nearest gas station when the tank is low. The handlebar computer will come standard on Indian's new Chieftain and Roadmaster bikes, which account for about half the brand's sales.
"We're really pumped up about this," said Steve Menneto, president of motorcycles at Polaris. "We're opening up a huge part of the market for ourselves." (read more)
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