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San Francisco-based ride hailing company Uber was forced to develop a mechanism for accepting cash payments from customers in India, given the extremely low penetration of credit cards in the country. Seen as an inconvenience at first, the company has exported the solution to other emerging markets such as Vietnam and Indonesia.
To mine the country for more such innovations to grow both locally and globally, Uber has picked Bengaluru to open its first engineering centre in Asia.
The city is home to India’s largest pool of tech talent and also to rival taxi-hailing service Ola. Read More
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